LG Electronics, a worldwide technology and design leader in mobile communications, launched the third LG Black Label Series handset LG Secret (Model: LG-KF750) worldwide on April 24th, 2008 in London, U.K.Following the success of its predecessors, LG Chocolate and LG Shine, the third model from the LG Black Label Series resonates a highly stylish design and enriched technological features including the slimmest 5 megapixel camera and innovative materials. The phone was developed to satisfy the refined tastes of trendsetters who desire a sophisticated design with an enduring elegance.
"The huge success of the previous models of the Black Label Series validated our approach to provide the ultimate mobile experience for today’s discerning consumers, who seek to embody personal style with their handsets," says Skott Ahn, President & CEO of LG Electronics Mobile Communications Company. "These are the enriched features that will diversify the way users interact with their handsets but most of all, the LG Secret was designed to be a style that lasts."
From the top we can see a predominant keyword in the LG press release: timeless. And in my opinion, in this high-speed modern age of ours, it's one of the most necessary things to keep us all on track. Of course, saying that, LG defines the terms on which this word applies:
- Timeless style - LG Secret will always look new thanks to the materials incorporated into the phone
- Timeless memories - Equipped with an advanced 5.0 megapixel camera built into the slimmest profile of any camera handset on the market (at 11.8mm), LG Secret boasts 120 fps video and DivX® certified playback
- Timeless entertainment - Entertainment features include Touch Media that takes advantage of the touch screen to directly access five multimedia functions in a single button – music, photos, games, documents, and FM radio
- Timeless convenience - LG Secret makes life easier with Bluetooth auto-sync that automatically synchronizes with the PC and users do not have to be hassled by tangled USB cables. The Auto Rotating Display shifts the image on the screen for viewing in any position
These and many other features, which are described in more detail in the original press release, make this phone proud to be one of the Black Label Series. LG Secret begins its launch in Europe followed by launch events in Asia, South America, and on to the rest of the world. Please also visit LG Secret Global Microsite at http://secret.lgmobile.com.
