Google AdSense updates Terms and Conditions

On the official Google AdSense blog it has been announced, for those that are interested, that the "Terms and Conditions" that govern over the program, have been updated.

The blog post states that the changes are there to anticipate future products, blah, blah. The things that seemed a little more interesting were the following two statements:

1. "... we've re-worded some portions of the terms to make them applicable across a broader array of media and formats ..."
2. "... According to this policy, publishers must notify their users of the use of cookies and/or web beacons to collect data in the ad serving process."

Although the first one sounds pretty good to me, the second one, even if it is morally correct, seems almost useless. These days, almost every website you visit collects data about you. It's not something new and the data collected is mostly useless. But then again, who am I to judge one's privacy limits.

The full post can be read on the Inside AdSense blog here.